Griddie Winners Announced
Awards Given to Conversations, Commercials, and Online Exchanges that generate excitement for smart energy practices and technology
Presenting the 2013 Winners
ONLINE EXCHANGE CATEGORY
Interactive social media, web, tablet, or smart-phone apps that help family members or businesses choose relevant actions or programs to use energy more effectively. Winner was selected via online poll.
WINNER: Power Over Energy
This energy literacy campaign was created by a coalition of energy and environmental groups to increase awareness about our global energy challenges and provide consumers with the information they need to make smarter decisions about how they use electricity. Consumers are encouraged to make changes in their energy usage habits via educational news stories, interesting factoids and tips through daily Facebook postings and website.
IESO: Ontario Smart Grid Tool
Developed by Ontario’s Independent Electricity System Operator, this interactive, online tool that puts the user at the helm of Ontario’s power grid – a few years from now.
Georgia Power: Rate Advisor
This tool allows customers to indicate their priorities along 4 criteria: price, bill consistency, environment, and control. Depending on the answers, the most appropriate pricing plans are recommended (Nights & Weekends, Standard, Budget Bill, FlatBill).
Oncor: Outage Reporting Portal
In addition to the option to report a power disruption by phone, Oncor offers an online outage reporting portal for customer computers or smart phones. This video is the site tutorial.
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Promotions or narratives illustrating best practices in stakeholder and (residential and C&I) customer engagement. Attendees of the Consumer Engagement Workshop selected the winner in this category.
WINNER: Oncor: Biggest Energy Saver Contest Winners
This contest encouraged Oncor customers to make the most of their smart meter data by changing their habits to sustainably reduce their residential energy usage and better control their electric costs while maintaining their standard of living.
Acterra: Intercontinental San Francisco
Acterra, an environmental non-profit in the SF Bay area, honors businesses whose programs achieve significant triple bottom line benefits (people, planet, profit) and advance the state of sustainability. This winner, the Intercontinental San Francisco hotel, invested in energy upgrades, smart in-room thermostats, automatic building control software, a lithium battery pilot project to reduce energy use during peak load, and educated the hotel's clients and industry peers about sustainable hospitality practices.
Acterra: GreenBiz Cupertino
As small businesses embrace environmental stewardship, they often need guidance and help identifying utility resources. Acterra also recognized GreenBiz Cupertino (a program of the City of Cupertino, CA) that has been providing expertise and support to almost 100 businesses since 2010.
PowerCentsDC: Energy Literacy Workshop
The stakeholders responsible for the PowerCentsDC pilotundefinedPepco, DC PSC, OPC, IBEWundefinedmade available an energy literacy workshop for local community-based organizations (CBOs). Local leaders shared ideas about how dynamic pricing, Smart Grid, renewables can be relevant for constituents.
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TV or video spots that promote a utility or organization offering SG-enabled products and services to customers. Attendees of the National Town Meeting selected the winner.
WINNER: Reliant: The Party
Reliant AccountAlerts let customers choose to have convenient billing and usage alerts sent right to their mobile phone or email.
Centerpoint Energy: Control
This Energy InSight ad promotes a range of future smart meter benefits including consumer remote monitoring and control of appliances.
Comverge Energy Management
Comverge uses humor to look at why utilities need to engage customers in energy management.
Oncor: Save Power from 4 to 7 p.m.
A band of fuzzy puppets use a catchy and familiar tune to encourage customers to curtail use during peak hours.
Pepco: Take Control of Your Energy Use
This TV and mobile commercial educated customers about new online tools available as part of AMI benefits.
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You can view all of the 2013 submissions by using the map below. Select the categories that interest you and you will see colored pins associated with those entries located where they are used or created. Use the scroll bar on the right to view a complete address list located below the map.
2013 Griddie Submissions:
For questions about the Call for Creative, contact Judith Schwartz of To the Point
For additional information regarding the National Town Meeting, please visitwww.demandresponsetownmeeting.com
The National Town Meeting's "Call for Creative" campaign is managed by To the Point. Judges with a direct interest in particular entries recuse themselves from voting on those entries.
Town Meeting attendees picked the winners for the "Griddie" Awards at the 2012 National Town Meeting:
ADS put out a call in 2012 for the best examples of creative work that explain the importance of smart energy practices and technologies to the public that were showcased at the 9th annual. Town Meeting attendees voted, and winners were chosen for the first ever National Town Meeting Awards for Excellence in Communication (aka "Griddies"). Utilities, community organizations, technology companies, and other stakeholders were invited to participate. Creative agencies and consultants were also eligible to submit new concepts or client work product with the permission of their clients.
View the winners and finalists below!
2012 Winners and Finalists
An individual story or series that integrates energy efficiency, demand response, price incentives, and grid modernization as part of a larger smart energy vision. Submissions should reflect local vision drivers and priorities. Production styles may be animated, live action, or documentary.
Winner - Digs: Mega Watt for Reliant Energy
Benefits of Smart Grid for Green Mountain Power
Rethinking Energy for National Grid
Smart Meters 101: The Power to Save for BC Hydro
Carl and Eddy for Southern California Edison
Narratives reflecting actual customer experiences in the consumer’s voice that include aspects of technology-enabled energy efficiency, smart pricing, conscious consumption informed by usage feedback, or renewable generation.
Winner - Meet our Neighbors for Pecan Street Inc.
OGE Smart Hours for Oklahoma Gas Electric
PG&E Customer Stories for Pacific Gas and Electric
PowerCentsDC: A Conversation for Smart Meter Pilot Program Inc.
The Energy of Youth for National Grid
Tools and Apps
Interactive web, tablet, or smart-phone apps that help family members choose relevant actions or programs to use energy more effectively.
Winner - Ask Jack interactive videos for Reliant Energy
Energy Plans for Everyone in the Neighborhood for Salt River Project
Home Energy Savings web area for Chattanooga Electric Power Board
Time of Use Rates at Work calculators for Ontario Independent Electric System Operator
The Smart Home Roadmap for Ontario Independent Electric System Operator
Multiple communication vehicles that use a common brand, theme, and conceptual framework to tell broad story where viewers can drill down to the level of detail that interests them. Extra points given if motivational groups can self-select.
Winner - Emergency Energy Reduction Events for the City of Philadelphia
Operation Switch for Portland General Electric
Reliant e-Sense Smart Energy Tools for Reliant Energy
The Power of One concept by Brainspur
SmartPricing Options for Sacramento Municipal Utility Board